“The mind is not a vessel to be filled but a fire to be ignited.”
Plutarch

Athletics

"It is now accepted that expert performance in sport is dependent on perceptual and cognitive skills as well as on physical and motor capabilities," according to Dr. Mark Williams, an expert in sports science at the Research Institute for Sports and Exercises Sciences, Liverpool John Moores University.

The following table presents examples of cognitive skills and how they apply to sports.

Cognitive Skill Area Cognitive Skill Application to Athletics
Attention  Sustained Attention Virtually all sports require sustained attention and focus.  Consider the baseball oufielder tracking a fly ball, the gymnast performing a routine, the football player executing a play and staying focused on the player he is trying to tackle, or the track athlete waiting for the sound of the starter's gun.
Attention Selective Attention Being able to screen out irrelevant stimuli and to focus on the important aspects of a situation is vital in sports -- for example, in hearing a teammate's instructions but ignoring the sounds of the fans or in focusing exclusively on the basket despite the waving and attempts by fans of the opposing team to distract a player from making a basketball free-throw.
Attention Flexible Attention The ability to shift quickly and smoothly from one activity to another is essential in many sports.  An example is moving between offensive and defensive modes in basketball, soccer or hockey.
Memory Working Memory Working memory refers to the ability to hold multiple pieces of information in one's mind while manipulating them.  Adjusting one's golf swing to account for conditions (wind, lie, etc.) or evaluating novel or unforeseen circumstances when a play goes wrong in football or basketball are examples. 
Visual Processing Visualization The ability to create a mental map of the state of game play is a key area of expertise for players in virtually any team sport.  Being able to sense (see in one's mind) where players are, where they are moving and where opportunities exist often sets great athletes (football quarterbacks, tennis players, playmakers in basketball) above their peers.
Visual Processing Visual Span Being able to take more information in at a glance and the effective use of peripheral vision, particularly in combination with visual discrimination, can enhance visual search techniques (spotting the ball or another player on the field/court.)
Visual Processing Visual Discrimination Distinguishing small differences -- from the angle of opponents' racket to subtle shifts in the position of a lineman -- can enable an athlete to anticipate and prepare for an opponent's action.
Sensory Integration Timing and Rhythm The ability to perform rhythmically and in split-second timing is inhere in sports like crew, any sport performed to music, and even a golf swing.
Thinking Skills Planning Sports involve planning at multiple levels -- from the longer term plan to get ready physically and mentally for game day to the "seat of one's pants" planning of how to get the ball down court or players in position for a volley ball attack.
Thinking Skills Decision Speed Split-second decisions are a hallmark of athletics and the abillty to quickly make a decision, based on the most relevant information, is tested constantly in sports, every time an athlete responds to an opponent's action.  Hesitation gives the opponent a chance to attack or regroup, whereas quicker decisions can provide a small but often important advantage.

BrainWare Safari and Cognitive Skills Training for Athletes

Just as an athlete trains for physical endurance, speed, flexibility and the specifics of his or her sport, athletes and coaches are realizing the benefits of cognitive training.  Cognitive skills, including those described above, can be trained and transferred to athletic performance as well as academic achievement.  BrainWare Safari develops 41 cognitive skills in an comprehensive and integrated way (like cross-training for the brain) to improve each individual's capacity to learn, to perform and to win.

Success Stories from Our Users

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Parents Say ... Skills that Benefit Children for Their Lifetime

by Puling Z. (Rachel, Age 7)

"BrainWare Safari works on skills that can benefit children for their lifetime. Other skills they may forget, but this is different. It's like Chinese traditional medicine; it cures form the root."

Grandparents Say ... We’re Seeing Benefits We Never Thought We Would Get

by Paul A. (Gregory, Age 11)

"When I heard about BrainWare Safari, I immediately thought of my grandson, Gregory, who has Attention Deficit Disorder (ADD). BrainWare is helping Greg learn strategy. If he can't do an exercise because he has a problem with his ADD, he develops a strategy so that he can find a way to do it. He learns how to use his brain in dfferent ways to help him with his speed. We're seeing benefits we never thoguht we would get which are helping us combat his deficiency."

Kids Say ... My Teacher Was Very Impressed

by Rachael H. (Age 7)

"I think it was fun and it helps me with my memory. When I had Chinese class, I got all of them right. The teacher was very impressed."

Parents Say ... Other Programs Don’t Have the Depth of Research

by Sue D. (Michael, Age 12)

BrainWare is more intensive and strategic in terms of building connections in the brain. It's wonderful! Other games don't have the depth of research behind them."

Educators Say ... It Was Rewarding to Watch Students Overcome Obstacles to Their Reading Development

by Gaby Chapman, English Teacher, CA

"As an English teacher in a small charter school (6th through 12th grades), I had students with a variety of levels of difficulty with reading and dyslexia. They had challenges with decoding, visual tracking, short-term memory, and/or timing. One was reading six levels below grade. I learned about BrainWare Safari and it seemed to be something we could easily incorporate into our program. The four students who used it were able to make significant progress. One 6th grader who was highly motivated moved from the lowest in the class to a strong reader. The 8th grader improved her reading fluency and also gained a lot of confidence from the program, volunteering to give a speech at 8th grade graduation. It was very rewarding to watch these students overcome some of the obstacles to their reading development and become more engaged in their books."

Adult Users Say ... I Am Very Aware of How Specific Exercises Help Me in My Job

by Sam Kline, Construction Field Engineer

When I interviewed for my current job as a Construction Field Engineer, I was asked to take an aptitude test. I was told that very few people got halfway through the test. I completed 49 out of 50 questions and received one of the highest scores ever. Having used BrainWare Safari, I was able to process and respond quickly. I am very aware of how specific exercises help me in my job role. The directionality and visualization exercises have made it is easy for me to direct a co-worker right or left to set up instrumentation in the field even if I am not facing the same direction. And the scanning exercises help with noticing small details in drawings. To me, BrainWare breaks down the basic building blocks of thinking and learning."

Educators Say ... Learning Software Finally Worth Buying

by Michael Strong, Author of "The Habit of Thought"

"In a world of hype regarding learning games and brain development software, BrainWare Safari is the software product most likely to result in significant real gains in IQ scores, when used as recommended and complemented by a healthy physical, emotional, and social environment. Learning software has finally become worth buying."

Clinicians Say ... It Should Be a Staple in Every Household

by Teresa Rosen, PhD

"As a clinician and a parent, I have never seen a program that offers the intensity and diversity that BrainWare Safari offers. For the price, for the time involved, for the motivation of the child, there's nothing out there that even comes close. It should be a staple in every household."

Educators Say ... The Program Boosted Their Self-Esteem

by Natalie Cordell, Teacher, IN

"I love BrainWare Safari and so do the students. The program is indeed a great way for the students to learn while having fun. Many of them have shown more willingness to work independently. The program definitely has boosted thier self-esteem as they have graduated many levels. It is rewarding to watch them solve problems and reach success."

Parents Say ... An Alternative to Video Games

by Thao D. (Christian, Age 9)

"The kids nowadays are really into computers and this is an alternative to video games. It helps improve their learning and keeps them busy and they're having fun. What else could you ask for?"

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